Erin, along with her husband, Marc, co-founded Organic Conceptions after their personal experience with infertility. Given her skills as a certified coach and what she and her husband observed on their path to parenthood, she wanted to investigate what helped them and how it could be applied to others in similar situations. She and Marc feel inspired by what they discovered and are proud to offer support and understanding to couples like them.
Organic Conceptions began with founders Erin and Marc Sherman's personal struggle to conceive for close to a decade. Using qualitative and quantitative research practices, they dug deep into stories from couples like them who unexpectedly overcame infertility. Every story individually holds a profound amount of understanding. However, when weaved together, they provide a road map that can guide others on their journey to parenthood and beyond.
Dr. Kate Webster obtained a bachelor's degree from the University of Alaska Southeast (1995) and a Ph.D. in Behavioral Psychology from the University of Rhode Island (2001). Her behavioral and social psychology training made her an ideal Chief Researcher in how couples unexpectedly overcame infertility using qualitative and quantitative research practices. Her mapping to pinpoint moments of transitions or triggers that can alter one overall quality of life and reproductive health has been key to the Organic Conceptions program. She is thrilled to provide a road map that can guide others through their journey to parenthood.
Erin Sherman
Founder & CO-CEO
Marc Sherman
Founder & CO-CEO
Kate Webster, PhD.
Professor of Psychology & Chief Researcher
While on the business side of support at Organic Conceptions, Kristin brings decades of women's health and counseling expertise. She, too, experienced a long journey with family building and profoundly values the Organic Conceptions' mission to nurture all individuals seeking fertility tools and support. Kristin is hard-at-work leading the consumer, commercial, and partnership directions of Organic Conceptions during any given day. Her objective is to deliver OC's portfolio of Fertile Mindset™ products directly to consumers, providers, employers, and kindred partners in the life sciences sector. Above all, Kristin's desire is to see that each user has a positive experience while journeying toward parenthood.
Meghan brings strategy, leadership, and direction to Organic Conceptions. With a background in Marketing Operations and Project Management, she is focused on providing a seamless experience to support couples on their fertility journeys. Meghan is a mother of four, but her path was not always easy. She knows the challenges and devastation loss can bring. Meghan is passionate about women's health and growing families and knows how important it is to focus on mental well-being.
Courtney believes in treating the whole person: mind, body, and spirit, and that discovering the root cause of fertility challenges is key to healing. Every person/couple is unique and so should be their nutrition and lifestyle plan. Food should also provide nourishment and help the body function optimally.
Kristin Shadick, MSW, CM
Chief Commercial Officer
Meghan Hughes
Director of Operations
Courtney Warday, RD, LMNT
Director of Nutrition
Tara works as a doctorate family nurse practitioner and fertility coach. After enduring a long road through infertility followed by a traumatic pregnancy, she turned her hurt into hope for others by forming the only infertility nonprofit in North Dakota and South Dakota. She advocates for access to care for infertility care and fertility preservation through legislative efforts and educating key stakeholders. Tara is passionate about supporting those diagnosed with infertility to ensure they move forward with a peaceful mind and in control of their care. She has combined her experience as a healthcare professional and personal struggle with infertility to help navigate infertility patients through their family building path.
Kellie is a Licensed Clinical Social Worker specializing in fertility, infertility, pregnancy, grief, and loss. After four years of infertility treatments, which included multiple losses before conceiving her daughter, Kellie realized how isolating infertility could be. As the Emotional Health Advocate with Organic Conceptions, Kellie's passion is to provide emotional support and guidance as our clients navigate their fertility journeys.
Tara Brandner, FNP-C
Director of Nursing & Education Services
Kellie Stryker, MSW, LCSW
Director of Emotional Health
Organic Conceptions began with founders Erin and Marc Sherman’s personal struggle in trying to conceive for close to a decade. Using both qualitative and quantitative research practices, they dug deep into stories from couples like them who unexpectedly overcame infertility. Every story individually holds a massive amount of insight, however when weaved together, they provide a road map that can guide others on their journey to parenthood and beyond.
Marc Sherman,
CEO & Co-Founder
Organic Conceptions began with founders Erin and Marc Sherman's personal struggle to conceive for close to a decade. Using qualitative and quantitative research practices, they dug deep into stories from couples like them who unexpectedly overcame infertility. Every story individually holds a profound amount of understanding. However, when weaved together, they provide a road map that can guide others on their journey to parenthood and beyond.
Erin Sherman,
Co-Founder, Certified Coach
Erin, along with her husband, Marc, co-founded Organic Conceptions after their personal experience with infertility. Given her skills as a certified coach and what she and her husband observed on their path to parenthood, she wanted to investigate what helped them and how it could be applied to others in similar situations. She and Marc feel inspired by what they discovered and are proud to offer support and understanding to couples like them.
Kate makes meaning of the stories we have collected. Her background in Multivariate Statistics combined with a PhD in Psychology makes her the perfect partner. Her philosophy is simple—to understand, at the very core, the sorrows and joys and scientifically map the similarities among them. This mapping can enable us to pinpoint moments of transition and triggers that can weaken not only our quality of life but also damage our reproductive health.
Kate Webster, PhD.
Chief Researcher
Dr. Kate Webster obtained a bachelor's degree from the University of Alaska Southeast (1995) and a Ph.D. in Behavioral Psychology from the University of Rhode Island (2001). Her behavioral and social psychology training made her an ideal Chief Researcher in how couples unexpectedly overcame infertility using qualitative and quantitative research practices. Her mapping to pinpoint moments of transitions or triggers that can alter one overall quality of life and reproductive health has been key to the Organic Conceptions program. She is thrilled to provide a road map that can guide others through their journey to parenthood.
Kristin Shadick
Chief Commercial Officer
While on the business side of support at Organic Conceptions, Kristin brings decades of women's health and counseling expertise. She, too, experienced a long journey with family building and profoundly values the Organic Conceptions' mission to nurture all individuals seeking fertility tools and support. Kristin is hard-at-work leading the consumer, commercial, and partnership directions of Organic Conceptions during any given day. Her objective is to deliver OC's portfolio of Fertile Mindset™ products directly to consumers, providers, employers, and kindred partners in the life sciences sector. Above all, Kristin's desire is to see that each user has a positive experience while journeying toward parenthood.
After earning her Bachelor of Science in Marketing, Meghan entered the marketing world to explore her passion for project management, account management, leadership, and communication. Currently, Meghan works as a Program Director for Organic Conceptions, where she is focused on user-experience, technology, growth, and execution.
Meghan Hughes
Director of Operations
Meghan brings strategy, leadership, and direction to Organic Conceptions. With a background in Marketing Operations and Project Management, she is focused on providing a seamless experience to support couples on their fertility journeys. Meghan is a mother of four, but her path was not always easy. She knows the challenges and devastation loss can bring. Meghan is passionate about women's health and growing families and knows how important it is to focus on mental well-being.
Courtney Warday
Director of Nutrition and Lifestyle Services
Courtney believes in treating the whole person: mind, body, and spirit, and that discovering the root cause of fertility challenges is key to healing. Every person/couple is unique and so should be their nutrition and lifestyle plan. Food should also provide nourishment and help the body function optimally.
Tara Brandner
Director of Nursing and Education Services
Tara works as a doctorate family nurse practitioner and fertility coach. After enduring a long road through infertility followed by a traumatic pregnancy, she turned her hurt into hope for others by forming the only infertility nonprofit in North Dakota and South Dakota. She advocates for access to care for infertility care and fertility preservation through legislative efforts and educating key stakeholders. Tara is passionate about supporting those diagnosed with infertility to ensure they move forward with a peaceful mind and in control of their care. She has combined her experience as a healthcare professional and personal struggle with infertility to help navigate infertility patients through their family building path.
Kellie is a Licensed Clinical Social Worker who specializes in fertility, infertility, pregnancy, grief and loss. After four years of infertility treatments which included multiple losses before conceiving her daughter, Kellie realized how isolating infertility can be. As the Emotional Health Advocate with Organic Conceptions, Kellie's passion is to provide emotional support and guidance as our clients navigate through their fertility journeys.
Kellie Stryker, MSW, LCSW
Director of Emotional Health
Kellie is a Licensed Clinical Social Worker specializing in fertility, infertility, pregnancy, grief, and loss. After four years of infertility treatments, which included multiple losses before conceiving her daughter, Kellie realized how isolating infertility could be. As the Emotional Health Advocate with Organic Conceptions, Kellie's passion is to provide emotional support and guidance as our clients navigate their fertility journeys.